Description
How to get people to vote in the European Parliament elections? We took Marju Länik's legendary 1984 hit "Karikakar" and put it in an election key. In other words, an earworm with new words was created, the refrain "I love, I don't love, the daisy was made for this" was replaced with the words "Vote, e-vote, the elections were made for this."
-
Project lead
-
Creative director
-
Designer
-
Strategist
-
Marju Länik
-
Media
-
Art director
-
Copywriter