Description
Honda spring campaign At the time of regression, customers in Estonia needed encouragement. People were afraid to spend money but at the same time they wanted to have quality products. We reduced this fear through humorous print ads. So that dandelions wouldn’t be the only flowers in your garden. So that you wouldn’t be afraid to buy a motorbike because of your wife. So that you wouldn’t be afraid to do longer trips out on the sea – because you can trust the reliability of Honda engines. Classical print ads are the best when it comes to encourage the consumer and to change his/her mentality.
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creative
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Muusika autor
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photographer
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producer
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projektijuht